Clik here to view.
A fresh look for this year’s race!
So Wise Co. is proud to be a supporting sponsor of the Fredericksburg Soap Box Derby Race. We were especially thrilled to help out with this year’s new shirt design. The 2014 Race Day swag features hot...
View ArticleWhat bad messages is your social media sending?
I was recently shopping for a flooring installer to help with a project around the house. I liked the advertising of one company so I went to the website and ended up on their twitter account. Their...
View ArticleLike Father, Like Daughter – Advertising is a family thing.
I’m proud to say that I’ve learned so many great advertising and marketing skills from my father, a successful business owner for nearly 40 years. He learned from trial and error what worked, how and...
View ArticleClik here to view.
Website as an extension of a creative brand
Fredericksburg, Virginia author Lynda Allen recently hired So Wise Co. to develop a website for her that portrayed the essence of Lynda’s work and her newest book, “The Rules of Creation.” We were...
View ArticleClik here to view.
Easy changes for a Consistent Brand makes for a successful display
So Wise Co. recently assisted our client with making simple upgrades for a consistent brand at their most recent trade show. GCPay is a web-based software service providing specific support to the...
View ArticleClik here to view.
Hand-crafted brand for a memorable experience
Sonja’s new art cards have arrived! Why is this so exciting? Sonja has crafted a super-personal experience for her art buyers while also supporting fellow artisans! When Sonja is hired to create an...
View ArticleClik here to view.
The Mysterious Vector File
And why do I need one? As a designer working with non-design people for more than 20 years, I have to say the most “mysterious” and misunderstood element of graphic design is the vector file, also...
View ArticlePodcast Guest: Sonja Wise on Branding Basics
Sonja Wise was recently featured on “The Art & Business of Writing”: Branding Basics. She had a great time sharing her favorite marketing topics with Chris Jones. In this fun episode, you’ll hear...
View ArticleClik here to view.
Logo and Website Update – are they really necessary?
We recently completed a logo update and new website for the successful consulting firm Fast Forward Solutions. Their original logo and website were on point for delivering the business message and...
View ArticleClik here to view.
Website and Branding Redesign for Fast-Growing Firm
Have you ever landed a really terrific project that you couldn’t wait to dive in and make great things happen? That’s how we felt when we met with the management of a fast-growing recruiter firm. Their...
View Article